To promote Lee Kum Kee's determination in producing high quality soy sauce, a new product "Double Deluxe Soy Sauce" was launched in end July with the support of a series of promotion activities. This product will also be widely sold to markets including Hong Kong, US, Australia and Europe, etc.

Lee Kum Kee Double Deluxe Soy Sauce is made with an ancient secret of making soy sauce. This meticulous fermentation combines high quality Koji Starter, selected soybean and flour, and double fermenting for 3 to 6 months with naturally brewed soy sauce. Thus, creating a rich and delectable taste with an enchanting aroma of soy.